Outdoor Furniture Gains Ground at High Point Market
Casual and outdoor furnishings keep expanding their footprint at High Point Market, according to Casual News Now.
FurniHub Newsroom, first reported by Casual News Now1 min read
30-second summary
- Casual and outdoor furniture has expanded at High Point Market for at least a decade.
- The most recent High Point Market, held earlier this month, continued that expansion.
- The High Point Market Authority organizes the event where the outdoor category is growing.
Why it matters
AnalysisRetailers
Buyers attending High Point may want to allocate time to the casual and outdoor halls when planning seasonal assortments.
Sales reps
Sales reps covering outdoor lines could find the growing category presence worth factoring into their event prospecting.
Manufacturers
Manufacturers of outdoor product may want to weigh whether expanding exhibit space at High Point fits their go-to-market plans.
Casual News Now reported that the casual category has steadily grown its presence at High Point Market over at least the past decade. The most recent edition of the show, held earlier this month, showed that outdoor furniture's expansion at the traditionally indoor-focused market has not slowed. The outlet notes that the High Point Market Authority organizes the event.
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